NYSE EURONEXT WELCOMES LBI INTERNATIONAL TO ITS EUROPEAN MARKET

Thursday, 05. August 2010 14:24
Amsterdam, Brussels, Lisbon, London, Paris, August 5, 2010 - As of August 5th
LBi International N.V. (LBi), Europe's largest marketing and technology agency,
will be listed solely on NYSE Euronext. The entity is the result of a merger
between LBI International AB (formerly dual-listed on Nasdaq OMX Stockholm and
NYSE Euronext) and Obtineo Netherlands Holding N.V. The single NYSE Euronext
listing of the new entity marks the launch of a much larger, more robust and
better-integrated LBi as well as the next phase in LBi's future. The company
provides the full range of digital capabilities, including digital strategy,
branded content, service design, media, CRM, technology, managed hosting and
support services.

After opening, the first market price (ex-rights) of LBi (ticker symbol: LBI) on
NYSE Euronext Amsterdam was € 1.45 per share. Based on the total number of
130,215,208 shares the total market capitalization of the company at opening
price amounted to € 189,000,000.
Trading in the rights on NYSE Euronext Amsterdam will commence on 11 August
2010 and will continue until 1 September 2010. Upon completion of the rights
offering, the total number of shares outstanding will be approximately
140,000,000.

Luke Taylor, CEO of LBi International N.V. commented: "Given our strong Dutch
heritage and the global reach of our business, NYSE Euronext Amsterdam is a
logical place for LBi to list. With a listing only on NYSE Euronext, we will be
able to target the capital markets more intensively and create better visibility
for the company and its shareholders."

 "We are delighted that LBi International N.V chose NYSE Euronext as the market
place for their sole listing", added Cees Vermaas, Chairman of NYSE Euronext
Amsterdam. "We are committed to contribute to the further growth and global
expansion plans of LBi.

Ronald Kent, Group Executive Vice President and Head of International Listings
at NYSE Euronext said: "We look forward to a continuous strong partnership,
providing the company and its shareholders with the best level of market
quality, services and global brand visibility."

To mark today's special occasion, Luke Taylor sounded the gong which denotes the
opening of NYSE Euronext's European market. He was accompanied by LBi
International and NYSE Euronext executives and  the listing agent.


About LBi International N.V.
LBi is the leading European marketing and technology agency, blending insight,
creativity and expertise to solve business problems.  The largest genuinely full
service agency of its kind in Europe, LBi provides  the full range of digital
capabilities, including digital strategy, branded content, service design,
media, CRM, technology, managed hosting and support services. The Company
employs over 1,600 professionals in 15 countries located primarily in the major
European ,American and Asian business centres, such as Amsterdam, Atlanta,
Berlin, Brussels, Copenhagen, London,  Milan, Mumbai,  New York, Paris and
Stockholm. For more information, please visit:www.lbi.com

About NYSE Euronext
NYSE Euronext (NYX) is a leading global operator of financial markets and
provider of innovative trading technologies. The company's exchanges in Europe
and the United States trade equities, futures, options, fixed-income and
exchange-traded products. With approximately 8,000 listed issues (excluding
European Structured Products), NYSE Euronext's equities markets - the New York
Stock Exchange, NYSE Euronext, NYSE Amex, NYSE Alternext and NYSE Arca -
represent one-third of the world's equities trading, the most liquidity of any
global exchange group. NYSE Euronext also operates NYSE Liffe, one of the
leading European derivatives businesses and the world's second-largest
derivatives business by value of trading. The company offers comprehensive
commercial technology, connectivity and market data products and services
through NYSE Technologies. NYSE Euronext is in the S&P 500 index, and is the
only exchange operator in the S&P 100 index and Fortune 500.  For more
information, please visit:www.nyx.com.



CONTACT | Media: CONTACT  | Investor Relations

+31.20.550.4488 (Amsterdam), +32.2.509.1392 +1.212.656.5700 (New York)
(Brussels)

+351.217.900.029 (Lisbon), +44.20.7379.2789 +33.1.49.27.58.60 (Paris)
(London)

+1.212.656.2411 (New York), +33.1.49.27.11.33
(Paris)



[HUG#1436061]





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Source: LBi International N.V. via Thomson Reuters ONE
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