Netflix to offer multiple subs tiers with ads - CEO

Tuesday, 06. December 2022 22:47

Netflix Inc. co-Chief Executive Ted Sarandos hinted on Tuesday that the platform may start offering multiple subscription plans with advertising in the future.

"We have multiple tiers today, so it’s likely we’ll have multiple ad tiers over time, but nothing to talk about yet," Sarandos said, adding that "the product itself will evolve...pretty dramatically, but slowly, gradually."

The news comes as the company in November launched its new plan, "Basic with Ads," to reach more subscribers by offering a lower-priced option supported by ads.

Related Links: Netflix Inc.
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